The Plum 2% Hyaluronic Acid & Vitamin B5 Hydration Boost Serum is a concentrated treatment designed to provide intense hydration to the skin. Hyaluronic Acid is a powerful humectant that draws moisture into the skin, while Vitamin B5 (Panthenol) helps to soothe, repair, and further hydrate the skin barrier.
Plum 2% Hyaluronic Acid & Vitamin B5 Hydration Boost Serum: This lightweight, fast-absorbing serum is formulated to deeply hydrate and plump the skin, making it feel supple and smooth. It aims to reduce the appearance of fine lines caused by dehydration and improve the skin’s overall texture and resilience. Being “FRAGRANCE-FREE” makes it suitable for sensitive skin. It’s an excellent addition to any skincare routine for those looking to boost their skin’s moisture content, strengthen the skin barrier, and achieve a healthy, hydrated glow. As with other Plum products, it’s typically vegan and cruelty-free.
Key Features of Plum 2% Hyaluronic Acid & Vitamin B5 Hydration Boost Serum:
Intense Hydration: Contains 2% Hyaluronic Acid, a potent humectant that attracts and retains moisture in the skin.
Skin Barrier Support: Vitamin B5 (Panthenol) helps to soothe the skin and strengthen its natural moisture barrier.
Fragrance-Free: Clearly stated on the box, making it suitable for sensitive skin and those who prefer unscented products.
Plumping Effect: Helps to plump up the skin, reducing the appearance of dehydration lines and making skin look fuller.
Lightweight & Fast-Absorbing: Serums are typically designed to be non-greasy and absorb quickly into the skin.
Vegan & Cruelty-Free: In line with Plum’s brand ethos, this product is almost certainly 100% vegan and PETA-certified cruelty-free.
Free from Harmful Chemicals: Expected to be free from parabens, phthalates, SLS, and other common skin irritants.
Suitable for All Skin Types: Especially beneficial for dry, dehydrated, or combination skin, but gentle enough for sensitive types due to being fragrance-free.
Boosts Radiance: By improving skin hydration, it contributes to a healthier, more radiant complexion.



































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